[PRESS RELEASE] – LOUISVILLE, Ky., Aug. 29, 2025 – Cornbread Hemp, a countrywide chief within the hemp trade, is proud to announce the first-ever THC beverage sponsorship in Department I faculty athletics, with the College of Louisville. This landmark collaboration marks a cultural shift that brings THC drinks out of the margins and into the mainstream of American sports activities tradition.
For generations, Louisville has been an international capital of grownup drinks, from its bourbon heritage to its thriving craft beer scene. Now, Louisville is main as soon as once more. Town referred to as the bourbon gateway to the sector is now additionally at the vanguard of hashish drinks, because of Cornbread Hemp’s management within the class.
“This partnership is not just a symbol on a banner,” Cornbread Hemp CEO and co-founder Eric Zipperle stated. “That is the start of a courting that displays Louisville’s spirit of innovation and hospitality.”